by stablewp

Original and relevant content will always help your organization get higher traffic and increased lead generation. This lesson elaborates on duplicate content and its common instances. It also offers a guide to fix duplicate content to make your SEO strategy successful. Page speed is how quickly the content on your website loads when someone visits a specific page on your website.

‘Dwell time’ refers to how long searchers spend on a website they found on a SERP before returning to view other results. While Google has denied that dwell time is a direct ranking factor, it’s a clear sign of whether a user found the answer to their question. This can be useful in revealing issues and blocking factors that you were never aware of, particularly as SEO Anomaly you’re likely to be very familiar with how your site works, giving you tunnel vision.

Find “Suggest” Keywords

• In this blog post, we’ll explore the latest trends in local SEO and where we anticipate it to be heading in the coming years.
• It combines the creativity and ability to create high-quality, engaging content that users value, with a strong understanding of analytics and of your prospective customers.
• Arguably the most impactful way of improving E-E-A-T on your pages is getting more quality links from other websites – backlinks.
• This graph looks at a dataset of over 500 AI supercomputers, whose performance was measured from 2019 to 2025.

In October 2019, Google announced they would start applying BERT models for English language search queries in the US. In February 2011, Google announced the Panda update, which penalizes websites containing content duplicated from other websites and sources. Historically websites have copied content from one another and benefited in search engine rankings by engaging in this practice. The 2013 Google Hummingbird update featured an algorithm change designed to improve Google’s natural language processing and semantic understanding of web pages.

Blogs

And if a keyword is trending down, you can confirm if it’s a seasonal swing, or if you might want to update the content to target a new angle. I check this part of the tool every single day, because SEO Gets makes it so easy to spot trending keywords. You can see which ones are rising and which are falling, and by how much. For example, if I focus on SEO, YouTube, or backlinks, I can easily check their clicks and impressions.

I found it a bit surprising that Manta doesn’t offer reputation or social media management. Influencer-driven link building involves collaborating with influencers to create content that includes backlinks to your site. These partnerships can enhance your site’s authority and trustworthiness, as search engines value backlinks from reputable sources. Additionally, influencer content often reaches a broader audience, driving more traffic to your site.

However, if Google thinks your links are manipulative and using a spamming method, they want them cleaned up, too. Get insight into any website’s authority and link profile in seconds, including linking domains, most valuable pages, anchor text, and Domain Authority. Moz Pro is the do-it-all SEO solution to help you rank higher, drive qualified traffic to your website, and run high-impact SEO campaigns. We’ve been crawling the web for over 10 years, collecting and processing petabytes of data every day. Join millions of self-starters in getting business resources, tips, and inspiring stories in your inbox. For example, Polysleep uses the keyword “baby mattress” throughout the product page copy.

As visual search technology improves, optimizing images and videos will become more critical for local businesses. One of the most prominent strategies involved in implementing hyper-local targeting involves using hyper localized keywords in creating content that resonates with local audiences. These keywords and content should reflect the specific areas you want to target, such as neighborhoods, zip codes, and street names. Google Business Profile (formerly Google My Business) remains a cornerstone of local SEO.

Another example could be a local hardware store or plumber creating, publishing, and sharing “how to” videos on their website, YouTube, and GBP centered around local weather conditions. Local stories about neighbors can be of real interest to residents of a community and can initiate conversations about the business both online and off. Once you identify the key components that appear to be boosting their presence relative to yours, brainstorm ways to improve upon what they and you are doing.